Nike is a large organisation that is known for producing popular and fashionable sportswear. It plays a big role in the sporting market. It is the one of the largest sellers of sporting goods and garments world wide. It originated in US. And operate and retails in 140 countries around the World including Australia. For many years, athletes and stars have worn the Nike brand in sporting events. Roger Federa, world no. 1 tennis player and Tiger Woods, world no.1 golfer, are sportsmen who are often attired in Nike’s clothing and are famous for it too.