In response to criticism in the past, and damages done to the company’s reputation, Nike has made several improvements. Articles have claimed that Nike has taken more concern to business ethics and social responsibilties, and have finally recognised the benefits and need for being ethical and gaining community’s approval.
It has been claimed that Nike has made drastic changes e.g. more donations. This shows that the organisation is taking serious its past mistakes. Articles have stated that Nike have in recent years attempt to cater for better work culture and business ethics. Nike claims to have conducted investigations into poor working condition.
Nike changes to its business ethics consists of
· offering workers better safety packages so they would not come into contact with harsh chemicals
· Plans have been made to improve working environments and cater for a safe environment
· The company discourages child labour
